Honesty in Marketing
Recently Burger King released a commercial that still has me in stitches. In the commercial “The King” steals the sausage McMuffin plans from McDonald’s Headquarters. At the end of the commercial, Burger King proclaims “It’s not that original but it’s super affordable!” This folks, is what creative advertising is all about. Instead of waiting for the public to express their displeasure about them “stealing” the idea, they are telling us “Look, it is what it is and it will save you money.” It doesn’t get much more honest than this. I don’t know about you but they have certainly made it alright with me. If you haven’t seen this commercial yet, please check it out below. Either way, let me know your thoughts. If nothing else, it is definitely good for some laughs!
Category: Have You Heard About...? | Tags: burger king commercial, creative marketing, honesty in marketing, marketing, mcmuffin, sausage mcmuffin 2 comments »
December 16th, 2011 at 4:33 am
It’s no use crying over spilt milk./What’s done cannot be undone.The grass is greener on the other side of the fence.
Hunger is the best sauce.
December 16th, 2011 at 4:34 am
Better late than never.
God helps those who help themselves.
Love me,love my dog.He bites off more than he can chew.